hi beautiful
welcome to my little corner of the cosmos.
I never set out to be an entrepreneur. Growing up, school was a struggle for me and I often felt like I wasn’t very smart.
After university, I bounced between jobs, searching for where I fit and what I was meant to do—until I discovered fashion sales. For the first time, I felt in my element.
I launched my first business, Alyssa Agency, in my mid-twenties. It was bold, unplanned, and one of the most empowering decisions of my life.
A few years later, after having my first child, I followed another intuitive nudge and started a baby and kids’ apparel brand called mini mioche.
Over the next 15 years, I poured my heart and soul into growing mini mioche into a multi-million dollar brand.
With no experience in design or manufacturing, no outside investment, and no partners, I turned a simple idea into a beloved Canadian company that grew far beyond what I could have imagined.
But building a business—especially one rooted in values, passion and purpose—is never a straight line. It was rewarding. It was challenging. It was deeply transformative.
In 2023, I made the soul-led decision to sell the business and step away. I didn’t know exactly what was next, but I knew I was being called to embrace a new chapter.
Taking a leap into the unknown is scary, but I truly believe that’s where the real magic happens.
The past few years have been a journey of awakening—one that’s still unfolding.
I’ve had to face the parts of myself I once avoided: my relationship with money, my connection to my body, and the patterns and beliefs that kept me from fully stepping into my power.
What I’ve come to see is that so many women are carrying the same stories. The same blocks. The same longing to come back home to themselves.
And that’s what this chapter is about.
This is about doing it differently. Living, working, and creating with intention. With joy. With energy. With heart.
LimitLyss was born from everything I’ve lived, learned, unlearned, and reclaimed:
That we don’t have to choose between success and well-being.
That we can build businesses that serve our lives—not consume them.
That our pleasure, power, and voice aren’t extras. They’re the essence of who we are.
That when women come together to grow, heal, and lead with soul, anything is possible.
This chapter is about aligning my time, energy and gifts with what matters most to me:
building community
rooted in real connection and belonging
supporting women entrepreneurs
to rise with clarity, power, abundance, and ease.
uplifting THE next GENERATIon
with tools for mental, emotional, PHYSICAL and spiritual well-being.
I’m here for the full human experience—the messy, the magical, and everything in between.
To show up fully and authentically—heart open and unapologetically myself.
To keep learning. To keep evolving.
To lead with love and courage — and to make space for others to do the same.
I believe in the power of sharing the journey—not just the highlight moments, but the real ones.
Because when we grow together, when we rise together, we remember:
we were never meant to do this alone.
